Coaching Definition

Why the coaching industry is booming

“It will be as common to have a coach as it now is to have a personal trainer.”

There’s been a cognitive revolution in the fact that seeking outside help evolve into your ideal self is not a bad thing. This massive influx goes far beyond being merely a trend. Many people are at a crossroads in their life, exploring what’s next, seeking more meaning and fulfillment in life to better themselves.

Coaching Definition 

What coaching is – and what it is not

Coaching is NOT therapy.

Coaches are powerful resources that help you tap into your reservoir of potential and help illuminate your vision along with the necessary steps on how to take action on them. Businesses have adapted this coaching model and have even included it into their benefits package. Those who undertake coaching also can expect appreciable improvement in productivity, satisfaction with life and work, and the attainment of relevant goals. They help you focus on your personal development, shed light on some blind spots you might not be made aware of, help you acquire effective leadership skills along with reinforcing your personal brand.

Why coaching isn’t just about motivation

“For coaches to make a powerful difference in your life, they have to have developed their own teachable point of view.”

We are living in a digital age with an abundance of information readily available at our fingertips. We objectively know the dangers of physical inactivity, smoking and a sedentary lifestyle. With all of this information sitting there, our culture has woken up to the idea that if you truly want to live a healthy, confident and positive life – it absolutely must start and end with you. Which is why many organizations are employing a coaching program for their team members.

According to a survey conducted by the ICF, 60% of respondents from organizations with strong coaching cultures report their revenue to be above average, compared to their peer group. And with no signs of Online learning, or as e-learning slowing down, the digital education world is absolutely booming. Market research firm Global Industry Analysts projects it will reach $107 Billion in 2015.

About the International Coaching Federation

The International Coaching Federation is a governing body that seeks to advance the art, science and practice of professional coaching.

In today’s fast-paced world, growing numbers of businesses, organizations and individuals are turning to professional coaching to increase their effectiveness, build relationships and reach their goals. Coaching is an integral part of a thriving society and every ICF Member represents the highest quality of professional coaching.

The ICF works to support all of its members through continual growth and opportunities by establishing a code or core competencies, establishing a professional code of ethics, an internationally recognized credentialing program and setting proper guidelines for accreditation.

Learn how the Core-Self Coaching Methodology takes a scientific and experiential approach at guiding people to powerfully learn and adapt – taking charge of their programming and creating powerful results towards their goals.